Whether it's the first time or the tenth time, reducing the ramp-up period when onboarding a new SEO agency to communicate brand tone? Inform them of any words that are taboo. Types of content : What do you want your agency to know about the content you've created in the past? What do you want them to understand about competitor content that you would like to emulate or avoid? Any other context : If there is anything else to report to your agency, this is the place to include it. 2.
Understand the process, workflow and strategy Step 2 of onboarding a new agency is to learn about their process and workflow to create an expectation of receiving deliverables and responding to requests. You'll need to get some concrete insight into the search company employee list strategy they'll be using for your site. Shortly after selecting your agency, you want to familiarize yourself with the internal workings and processes of the analysts and others assigned to your production team. Expand your knowledge of the selected agency beyond the vendors you've spoken with so far. Here's your checklist for understanding the process.
workflow, and agency strategy that will drive your search campaigns. Is your SEO a senior or junior analyst? What is the delivery schedule? When can you expect to see the project plan, schedule calls, and receive audits and reports? Do they run in sprints? You want to understand their tactical planning. How often is the project plan updated? As a living and evolving document, how often will the project plan be updated? This is strategic in nature and will be essential to achieving your project objectives and KPIs. How often will they be in communication? What is the